From App Stores to Agent Markets
As AI agents begin building tools on demand, the next choice may be who we build with.

AI coding agents are becoming so powerful that watching one work for hours building something from the ground up without your intervention is honestly surreal. It does not feel like autocomplete anymore. It feels like delegation. You set direction, and it executes. You wake up, and there is progress. Real progress.
I have been building my own personal agent, similar in spirit to OpenClaw but with a deeper focus on human experience first. My goal is not just capability but presence. I want it to feel like you are working with another person, not issuing commands to a machine. This morning I woke up to a report from Claude Code outlining persistence memory upgrades it had implemented overnight. I gave it new tasks and watched it go back to work. And that was the moment it hit me. AI agents are building the tools and the house for other AI agents. That is wild to think about. We are not just writing software anymore. We are architecting entities that improve themselves and extend their own infrastructure.
One of the intentional design decisions I made was giving the agent patience and wait times. Agents are fast, but computers are not. Compiling takes time. Searching takes time. Deploying tools takes time. A good agent has to know how to wait without wasting resources. So I focused on giving it the ability to pause intelligently without burning tokens. It operates in minimal context while waiting, and only reloads the full working memory once the task it was monitoring completes. That sounds technical, but what it really means is this: we are teaching agents restraint. We are teaching them to operate like humans who understand timing instead of machines that panic-loop.
As I was thinking about all this, I remembered when Claude introduced artifacts. My mind was blown by the possibility of apps on demand. No more searching the App Store. No more compromising with whatever tool happens to exist. The AI could just build exactly what I needed. At the time, it was limited. The app lived inside the conversation. But the foundation was there. The concept was undeniable.
Now look at where we are. Codex. Claude Code. Gemini Antigravity. And many others. These are no longer toys. They are strong coding systems capable of architecting full applications. There is not much left before these tools move directly onto our devices and begin building custom software locally, on demand. We are approaching the point where our personal hardware has enough compute and memory to host powerful coding agents that can generate exactly what we need, when we need it, tailored to our workflows and preferences.
This will hurt the traditional app industry. There is no way around that. But it will also open the door to something entirely new. The agent industry. Instead of browsing an app store, you will choose an agent. Not just based on functionality, but based on personality, communication style, cultural alignment, values, and even humor. You will not shop for tools. You will shop for collaborators.
I think of it as an agent marketplace, not an app marketplace. Different flavors. Different temperaments. Different philosophies. Agents built for different languages, cultures, professions, and personalities. And those agents will build the tools you need. We are already seeing early signals of this. There are multiple OpenClaw variations being built, including my own version, because people are realizing something important: personality matters. I have met people who absolutely dislike ChatGPT but prefer Grok. Others lean toward Gemini. It is not always about raw intelligence. It is about resonance.
Humans naturally search for traits that feel aligned with them. We do it in friendships, mentors, leaders, and now we are doing it with AI. I do not believe there will be one AI to rule them all. I think we will see an ecosystem of specialized agents, each tuned to different values, communication styles, and worldviews. The app store was about static tools. The agent era will be about dynamic relationships.
And once agents can build any app we want, on demand, the real question will not be what app do I download. It will be who do I trust to build with me.
That is a very different future. And I think we are closer to it than most people realize.
Originally published on jorgeiraheta.com ↗.